What is the difference between a trademark, copyright, patent, and trade secret?They all fall under the umbrella of intellectual property. Most people refer to that as IP.Trademarks protect elements of your brand. So, when you think of your brand, you think of your business name. Maybe you’re doing business as your name; maybe it’s a […]
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Strategic Planning
What are two words that you just dread hearing? Could it be some of these?· Taxes Due· Fake News· I Can’t· Too Late· Strategic PlanningWell, you’ve still got a few months until taxes due needs to be uttered.Here’s hoping that fake news is on the decline.And I’ve got to agree with you on I can’t and too late – nobody likes to hear […]
What Every Business Needs to Know Right Now About User Experience and Psychology
Using your psychology expertise, what do businesses need to know right now?There’s a growing trend in focusing on employee experience and customer experience. There is a very psychological aspect to think about how someone feels when engaging with your company.Although, this has been turned more into another KPI, another metric – like a checkoff list. […]
Giving Your Brain a Rest
On Thursday, everyone was introduced (or reintroduced) to Sensei Victoria Whitfield, who is one of my wonderful co-hosts (along with Brian Rassi of Enstigate) at Momentum Live: The CEO Experience next week.Sensei Victoria offers some incredible retreats that allow you to reconnect with your vision and your mindset – and you’ll find them all incredibly valuable as a way […]
Panel Discussion – JHU – Women & Work: COVID’s Impact and the Return to the Office
While we are not yet out of the woods with COVID, many of us are returning to the office and beginning to conduct “business as usual” or trying to find a semblance of normal (if either of those things really exists anymore).With those things in mind, I’m thrilled to announce that John Hopkins University will […]
What Every Business Needs to Know Right Now About Transformation
What can business owners learn from the global community about economics, the pandemic, social unrest, etc.?It’s a very diverse picture out there at the moment. This is one of the few things in the world which everyone is experiencing at the same time. So, there are common lessons across the board.One of the lessons I’ve […]
Victoria Whitfield Retreats (Co-Host for Momentum Live)
If you’ve been to Momentum Live, you’ve had the pleasure of meeting the wildly wonderful Sensei Victoria Whitfield.And if you haven’t been to Momentum Live…today’s the day to meet this incredible woman – because she (along with Brian Rassi of Enstigate) – will be one of the co-hosts for the upcoming Momentum Live: The CEO Experience taking place in […]
When Was the Last Time You Had Fun?
I have a question for you today: When was the last time you had fun?I’m not talking about hours of non-stop laughs at a comedy club or a night with popcorn and a good rom-com – although it could be those things.But when was the last time you moved your body with a nice walk?Or spent […]
Book #2 – Presale
The magic number is 50.50 amazing experts.50 informative and educational interviews.50 takeaways to help you and your business.50 new connections for you to make.And it’s all coming at you in ONE new book!Yes, that’s right – “What Businesses Need to Know Right Now – Volume 2” is available for pre-order!It seems like just yesterday that […]
What Every Business Needs to Know Right Now About Bookkeeping for Profitability
What is a PBC?When people talk about incorporating, there are all kinds of choices that you can make about incorporating. And we are a B corporation. We have a B corporation designation on top of a C corporation. And that means, in addition to profits, that we can have a mission that drives our business. […]